in simple terms
Posts tagged Facebook
Social Media Marketing (Web 2.0 Marketing) For Fun and Business
Jun 17th
Social media marketing uses social media sites such as YouTube, Facebook and Twitter to engage with prospects on an ongoing basis. Social media sites encourage discussions, feedback and sharing of information between you and your prospects.
Social media marketing has really sprouted its wings within the last couple of years And its no wonder, YouTube has about 28,000,000 viewers and Facebook has over 100,000,000 users…and over 50% log in daily. That’s why social media marketing is essential to your businesses success.
You’ll see immediate benefits like prospect awareness of your “brand”, you’ll become closer to your customers and find out more about their needs, you’ll build customer loyalty by relationship marketing and social media marketing is cheap but very powerful.
There is several different types of social media marketing, from social media networks like Facebook and Twitter to social bookmarking sites like Delicious and StumbleUpon and it can easily overwhelm you if you don’t have a strategic social media marketing plan.
One important point before you jump into the social media marketing area. There’s a saying that “When a promoter moves in, the prospects move out”. What that means is that you should not use social media only to promote your business. More >
Viral Marketing Methods For Beginners
Jun 4th
Methods of Viral Marketing
Telling Friends
This is probably about one of the most classic ways of doing this. Anything that has gone viral thousands of years ago was simply started by people telling friends. It is how folklore and things of that nature spread over time. Doing this online is the same thing. You’d be surprised how fast things spread in emails that are sent to friends. I’m sure you’ve got emails that are sent to hundreds of your friends with funny pictures and links. That is the purest example of viral marketing. Something as simple as a “Tell Your Friends” link on your webpage can help a lot.
Blogging
Blogging is a very popular way of getting something to go viral due to the RSS feeds and pinging. If you link to another blog, they’ll see your ping back. If someone is subscribed to your blog and they like your content, they’ll put it on their blog. What you’ll see today is that one blog will break a story or create a unique piece of content and it just spreads across the blogosphere. Millions of blogs pick up on content like this in a matter of days. Even if you have a More >
Why do Facebook users “Like” brands and products?
May 31st
Why do Facebook users “Like” brands and products? Facebook users engage with companies and products on Facebook, joining their Fan Page and Groups. But why? The main reason behind this behavior is they want to show their friends which products and brands they support, according to marketing research firm Morpace.
Read more on BizReport
Web 2.0: the new election superweapon
Apr 13th
Web 2.0: the new election superweapon From Twitter and Facebook to viral ads and crowdsourcing, technology appears to offer parties powerful new ways to engage voters The phrase is fast becoming the most overused cliche of the 2010 election, yet it all starts from a misunderstanding. When the pollster Deborah Mattinson predicted a ” Mumsnet election”, endless speculation about middle-class mothers’ voting plans followed. But what …
Read more on Guardian Unlimited
Improve Brand Visibility with Viral Marketing
Mar 11th
Viral marketing is a low cost marketing technique used to produce impressive results such as improving brand visibility and building public awareness regarding oneâs product or company. Due to its many advantages, viral advertising has become an extremely powerful and popular method of advertising.
Use Viral Content to Market Your Business
Viral marketing is an ethical Internet marketing strategy by which a marketer creates a campaign to spread your business message. Usually, a viral campaign consists of passive as well as interactive components including video clips, images, music tracks, podcasts, interactive Flash games and text messages.
Market your online business through viral channels. As part of the viral campaign, create viral content that is easy to understand, spread and share. Utilize the most popular existing social networks including Flickr, YouTube, Facebook, MySpace, Dig, Delicious, Stumbleupon, Technorati and other online resources for spreading viral content among a targeted audience.
Key Advantages of Viral Marketing
Viral content has great marketing potential and will help you achieve exponential business growth. When using this powerful tool to your advantage, you can achieve various marketing objectives:
⢠Announce your websiteâs existence⢠Improve your rankings on search engines⢠Generate a steady flow of traffic⢠Increase awareness of your brand More >